Person dressed in a cactus costume standing on a blue photography backdrop in a studio with lighting equipment.

● Hello, brand!

Creative.

Kids.
Content.

Welcome to the creative studio of Awkward Cactus. We partner with brands, publishers, and curriculum creators to develop smart, funny, and highly rewatchable kids content.

A person creating a colorful, spiral-shaped craft project with torn pieces of paper on a table, using glue, with sunlight coming through window.

Who’s this for?

Mainly human beings. Specifically, human beings who have the charge of informing, engaging, educating, and entertaining kids. Occasionally dogs.

  • We help kid brands think like creators, not advertisers. Our videos blend entertainment, education, and brand storytelling in ways that connect with how kids consume content and retain information.

    If you’ve got a product or service aimed at kids ages 3-9, well, we’ve got ideas!

  • We love children’s books! They’re the best. We can bring them to life by extending your IP into music-driven, animated experiences or completely original songs that promote your catalog.

  • We partner with curriculum and edtech teams to create music and video content that makes learning stick—rhythmic, visual, memorable, and a lot of fun.

    If you’re jonesin’ to inject fresh ideas into your offering, we’d be glad to chat.

Our packages

Icons representing music and video streaming or playback, including a musical note and a video player with a play button.

Original song + video package

A full-length (2–3 minute) original song with matching animated, live-action, or mixed-media video.

What you get:

  • Concept + creative direction

  • Original lyrics, music, and sound design

  • Custom video production

Illustration of a smartphone with icons of a video player, a speech bubble, and a recording button, representing media and video content.

Short-form video campaigns

A batch of music-driven short-form, high-engagement videos built for TikTok, Reels, and YouTube Shorts.

What you get:

  • 3–10 short videos (15–60 seconds each)

  • Script, music, and visuals optimized for looping + retention

  • Custom video production

Illustration of an open book with music notes on both pages.

Read-a-songs!

For children’s publishers or independent authors, we’ll take your story and transform it into a musical version with an accompanying video.

What you get:

  • Your story adapted to original music

  • Full length video featuring your characters and IP or custom illustration and animation

Brand collabs + licensing

Want to feature one of our existing Awkward Cactus songs or characters in your campaign? Or leverage our platforms and audience?


We offer licensing and co-branding opportunities for select partners.

Work it

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Work it 〰️